Thursday, July 15, 2010

Traditional Shopping vs. Online Shopping


I am sure that by now you are probably familiar with E-commerce or online shopping. We all have booked a flight, a hotel or rented a car on the Internet and yes, that is considered online shopping too! even when the purchase is intangible.

As retailers try to attract more customers, they have improved their shopping experience with better websites and easier shopping carts. You can find now all kinds of reviews, ratings and comments on specific products as well as detailed description of it item. So what are the advantages of shopping online vs. going to the store? Let me try to explain this with a real example:

You need to buy supplies for your pet (s) and traditionally you will get in your car, drive to the store which can take about 10 minutes, find a place to park, walk to the entrance, get a cart, find the item you are looking for (stores love to reorganize every time we go and it seems you will never find one item in the same location), load it in your cart, in the mean time you get caught by one of the store special for some items you don't need but they make you feel you need it, you make a line to pay (it can take from 0-15 minutes to reach the cashier), they scan your products (hopefully all bar codes work properly), you swipe your card, walk to your car, put the items in your car and finally drive back home. In all, it probably took you about one hour to complete this small task, after all you only went for food and bedding for your rabbits, right? Oh! If you have kids, you might want to add another 30 minutes MINIMUM to the whole shopping experience.

Now lets take a look to a more modern option. Kids are sleeping, you are watching TV with your laptop and a glass of red wine. You go to your this website website, find the pet store you need (takes about 10 seconds) you are linked to their official site, find the items you need (using their search tab makes it faster and if you know the item code is even better) add them to your virtual cart, you checkout and done! you completed the purchase in 5 minutes (or less, as you get better at online shopping) Now you only have to wait about 5 business days or less for the delivery. So now you saved time and gas and using your Shop To Earth portal will give you a percentage of cash back. Oh! did I mention that your kids were sleeping???

Every month we need to buy supplies for either our office or our homes. Online shopping has many advantages:
  • Save gasoline
  • Save time
  • Save money as many retailers have special online only prices
  • Save on State Tax since depending on the retailer's location you might not have to pay tax
  • Use of discount online coupons that retailers issue to their online customers
  • Avoid going to the store when it is raining, when it;s cold or too hot
  • Save money as you impulse buying at the store can really add up in your bill
  • You can compare in seconds the sales price of the same item among different retailers
The more shopping power you transfer to online shopping, the more time and money you will save every month. Let me show you how to simplify your life at the same time that you can save thousands a year on the items you have to buy anyway.

* * *

No comments: